AI visibility in four steps
Setup takes an afternoon. After that it runs by itself: measured every day, dashboard always current.
Brand and prompts
Enter the brand name, website and a short brief. AI suggests competitors, topics and measurement prompts; you edit and approve.
Daily measurement
Each prompt is asked on the chosen platforms every day (or weekly). 100 prompts × 3 platforms = 300 answers a day.
Automatic analysis
Which brands appear in each answer, in what order, in what tone, with which sources; all extracted and counted.
Dashboard and report
Visibility, share of voice, rank, sentiment, citations; splits by topic / platform / region / persona; PDF report and share link.
Prompts: the base of every measurement
A prompt is the question asked to an AI assistant. A good prompt set covers the questions your brand really wants to win: product category, comparison, price, city, use case. Prompts belong to topics, topics can split into audiences, so «where are we strong, which audience is weak» becomes visible.
- AI suggestions or bulk CSV import
- A Google keyword per topic: AI Overviews and organic rank tracking
- Visibility, rank and latest answers per prompt
Competitors on the same questions
Tracked competitors are counted in the same answers, so the comparison is fair. Brands that appear often but you do not track yet show up as «discovered brands»; add them with one click. When you add a competitor, past answers are re-analysed.
Why do numbers move?
AI answers differ a little every time. That is why you look at 7–30 day averages rather than a single day; intensive analysis asks the same prompt many rounds a day to shrink the margin of error.
The Google side: AI Overviews
Google's AI summary above the results is measured with keywords, not prompts. Each topic may have a Google keyword; it is searched weekly and we record your organic rank, whether an AI Overview appeared, whether your site is in its sources, whether your name appears in its text and which sites are cited most.